Digital Products
Digital Products 1. Kahi Wrinkle Bounce Hydrating Multi-Balm, a Korean beauty product you may have already seen taking TikTok by storm — this easy peasy all-in-one moisturizer for your face, lips, eyes, *and* neck is formulated with salmon complex and collagen to help reduce fine lines and boost radiance. Reviewers especially love how instant the hydration feels, and swear by it for that ~glass skin~, “just out of the shower” effect.
Promising review: “Okay! So I was skeptical at first, but honestly this stick is life changing!!! In a matter of minutes my skin felt hydrated and plumped. After an hour, still hydrated. No greasy after feeling, very light, and you can feel your skin hydrated and absorbing. I love the fact that you can use it on your eyes, lips and wrinkles!! Game changer for me, will def try the others!” —Kristy
Get it from Amazon for $19.99 (available in five styles).
Digital Products 2. Catrice “Instant Awake” Under Eye Brightener, which became the internet’s holy grail for concealing and brightening dark circles under your eyes so fast that everyone’s old concealers are doing double takes. This lightweight color-adapting formula is designed for truly ~invisible~ coverage that makes a drastic difference.
The color-adaptive formula is designed so one of two shades will work on any skin tone.
Promising review: “Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it.” —Monica T.
Get it from Amazon for $6 (available in two shades).
Digital Products 3. Plus, Good Molecules Yerba Mate Wake Up Eye Gel, a cult-fave product for your beauty arsenal that will quickly help minimize eye puffiness and swelling thanks to its winning combo of caffeine and hyaluronic acid. It’s basically an alarm clock for your eyeballs, because boy howdy are they awake now!!
Good Molecules is a small business that specializes in affordable skincare products.
Promising review: “I love this product and have noticed a huge difference when using it consistently. I am on the younger side and don’t have the worst under eye bags, but on those occasional mornings where my eyes are puffy with somewhat visible dark circles, this product definitely does the trick! Honestly love all the Good Molecules products.” —Hayden Smith
Get it from Amazon for $5.99.
Digital Products 4. MagicMinerals AirBrush Foundation, which lives up to its name and THEN some — one quick spray of the foundation on the included brush, and it glides so smoothly and subtly over your skin texture that you’ll feel like a makeup artist did it for you. Reviewers in their thirties, forties, and up especially swear by this lightweight but effective formula, and love that it’s ridiculously easy to use.
Jerome Alexander is a small business that specializes in airbrush cosmetic products.
HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it’s nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn’t look like I used much foundation at all. It’s a bit price-y compared to brands I used in the past, but I’m still on my first bottle of it, and it’s been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT.
Promising review: “Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build.” —Smickens
Get it from Amazon for $19.99 (available in 12 shades).
Digital Products 5. A “flossing toothbrush” with two layers of bristles — regular firm bristles, and longer ones that are ten times thinner to clean deep in between your teeth and gums to mimic flossing. Reviewers love how deep the clean feels, and also how soft it is on sensitive teeth!
Emma Lord/BuzzFeed
Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with “great” dental hygiene might miss with traditional brush and floss routines.
I bought this and love it! I usually use an electric toothbrush, but I feel like I’m getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I’ve switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular.
Promising review: “This was another one of my TikTok purchases! I was skeptical, but my kids hate flossing their teeth, so I thought this might help in between making them floss. They work amazingly! My kids said they could see and feel a difference on the first use and I agree! They are definitely worth a try! I would suggest not pushing too hard, those tiny bristles really get in there, and if you push too hard, you nights be sore like I was. It felt like after going to a dental cleaning.” —AN
Get a two-pack from Amazon for $9.90.
Digital Products 6. E.l.f’s brand new Lash XTNDR Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the “tubes” slide off in clean, easy swipes at the end of the day when you’re washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required.
Emma Lord/BuzzFeed
Check out a TikTok of the E.l.f. tubing mascara in action.
I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn’t even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I’ve tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I’m like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I’m a big fan of the brown shade (which is what I’m wearing above!), but it also comes in black and soft black.
Get it from Amazon for $7 (available in three shades).
Digital Products 7. Death Wish Instant Coffee Packets so downright (dare I say, DANGEROUSLY) delicious that even the biggest coffee snobs you know might trade in their precious pour-overs. That is, if they can handle the 300mg of caffeine per cup 👀.
Check out a TikTok of the Deathwish Instant Coffee in action. (Also I read at least one review of someone PUTTING THIS IN THEIR MORNING SMOOTHIE, some of you are WILD.)
Death Wish Coffee is a small business that specializes in coffee pods, grounds, whole beans, and more.
Promising review: “So let me start by saying that this coffee is delicious and works if you’re someone like me who wants to stay awake. I work night shifts at a hospital, and in the mornings, when I get home, I’m quite tired and sleepy. I made myself a cup of coffee and waited for it to work. Now let me tell y’all!!! This coffee kept me awake for hours!! BOY, WAS I WOWED INDEED … best believe I went ahead and ordered three more boxes. This is now my to-go coffee if I need a BOOST!!!!!! If you like coffee and want to stay awake, then BUY THIS COFFEE!!! I’m happy I no longer have to take naps to get re-energized.” —nancy
Get a pack of eight from Amazon for $10.99.
Digital Products 8. And a pack of instant cold-stirred foam caramel iced lattes that lets you get all that delicious, decadent ~froth~ you love so much right from the comfort of your own home. Considering the price of a fancy bev these days, this is a STEAL at a buck per drink.
All you need to do to create the foam is stir it with a spoon, but reviewers note it gets an even BIGGER froth with a cheap hand frother!
Promising review: “I was presently surprised by the taste, the latte foam, and how easy it is! This product is awesome!! If you are looking for a great tasting latte at home, this really is perfect.” —Kathleen Suarez
Get a pack of six from Amazon for $8.49 (available in three flavors).
Digital Products 9. Lumify Eye Drops, a product so beloved by TikTok that despite being more $$ than other brands, it’s the number one selling brand on Amazon right now. Reviewers swear by this for instant reduction in redness in their eyes and dry eye relief, with visible differences within a minute of use.
Promising review: “I have a big spot of blood vessels in the inner corner of my left eye. I use the expensive lubricant eye drops for moisture — I’ve used Visine, Clear Eyes, you name it. No eye drop has made my eyes look this great. Only Lumify! I was soo happy when I looked in the mirror and saw some beauty in my eyes instead of darkness and redness.” —Angela Leonard
Get it from Amazon for $11.97.
Digital Products 10. Medicube’s “Zero Pore” Pads, which are dual-textured toner pads made with lactic and salicylic acid to exfoliate and refine your pores. The excess sebum oil in your face just met its worst enemy in this cult-fave Korean skincare product. 😈
Promising review: “I kept seeing this product on social media and finally decided to give it a try. I use this twice daily and it’s been a couple of weeks and I definitely noticed my pores have shrunk. I even apply it to my neck and chest area. Product is soothing, gentle on my skin (have extremely sensitive skin), no strong smell, cottons are soft, and did not cause any breakouts! It’s great for the value and I’ll definity be repurchasing these.” —Ee El
Get a pack of 70 from Amazon for $17.90 (available in four other styles).
Digital Products 11. And Mighty Patch Nose Patches for overnight use to help kick “nose gunk” to the curb — this extra-large hydrocolloid patch helps lift sebum to reduce the appearance of pimples, pores, and oil. You can even see all the satisfyingly gross evidence for yourself when you pull it off in the a.m. 👀.
Promising review: “These things work! I’ve been dealing with bad breakouts recently and could not figure out what was causing them. I was recommended to try these, and let me tell you, the stuff that came out of my pores is unreal. I’ve tried charcoal face masks, and nothing has worked as well as these. My face is finally clearing up.” —Hannah Braswell
Get a set of 10 from Amazon for $16.55.
Digital Products 12. L’Oréal Paris BB Cream, a FAST-acting, anti-redness moisturizer with results that feel like legitimate magic — especially considering its competitor, the Dr Jart+ Cicapair Color Correcting Cream, is over twice as expensive. Reviewers especially love this as a base for their makeup, because it leaves skin super soft and primed.
Promising review: “I’d yet to find anything (even foundation) that could cover up my red areas. Checks, chin, nose and forehead. It comes out green, but has a gorgeous lightweight finish of a tint that indeed covers my redness beautifully. There’s no greasiness to it at all. It dries down to a beautiful matte finish. It’s super easy to use. I use my fingers. The texture is like silk. It leaves my face baby soft, not sticky at all. It doesn’t settle into my fine lines or wrinkles and I don’t need powder to ‘bake’ it under my eyes. It also covers the black circles under my eyes.” —Julie F.
Get it from Amazon for $9.84 (available in six styles).
Digital Products 13. A shaker of Thin Mint seasoning you need to buy as a favor to all your taste buds immediately. Allow me to paint a picture for you: Thin Mint coffee, Thin Mint pudding, Thin Mint popcorn, Thin Mint anything your dessert gremlin heart desires.
Emma Lord/BuzzFeed
I stared at this for months online before caving and buying it, and when I tell you!! It jazzes up my morning coffee in a way that makes my little ’90s baby heart sing. I’ve also loved it on Greek yogurt, oatmeal, and mug cakes. Plus, when I am feeling lonely for a real Thin Mint, and we’re not in Girl Scout cookie season, I’ll shake this on an Oreo Thin to stave off the despair.
Get it from Amazon for $4.98 (and try their s’mores seasoning blend, too!).
Digital Products 14. Eos’ Shea Butter Vanilla Cashmere body lotion, which TikTok is going *feral* over both because of the lightweight, long-lasting moisture, and the soothing, delicious smell that reviewers compare to more expensive brands like Philosophy and Bath & Body Works.
Promising review: “Heaven sent for your skin; heavenly scent to enjoy. This feels absolutely amazing going on. Gets absorbed quickly, for a lotion rich with oil. Doesn’t leave a greasy feeling, as long as you give it a minute or two to fully absorb. The scent is, for me anyway, like aromatherapy. It smells like an iced sugar cookie, and is a great base layer for fragrance. Very relaxing.” —Dragonheart Jo
Get it from Amazon for $8.98.
Digital Products 15. A set of delightfully ~~tingly~~ self-heating soothing foot masks made with Epsom salts, lavender, and peppermint perfect for anyone whose recent step count is “too many.” Nothing like a lil’ self-care on those aching feet to lift your spirits!
Emma Lord/BuzzFeed
Check out a TikTok of the foot masks in action.
I’m a long-ish distance runner, and these were certainly an interesting experience for my feet! You slide them on and, after a few minutes, feel a tingling, mildly burning (in a good way) sensation. It doesn’t quite numb your feet, but it relaxes them. I kept them on for 30 minutes and then toweled my feet off, and the tingling sensation slowly faded over the next 30 minutes. After that, my feet felt very refreshed and relaxed at a time of day when they’re usually aching from all the miles I put in. The whole thing was a mess-free, easy process, and I will definitely keep them on hand for longer run days!
Promising review: “Very soothing. My husband and l used these on our European vacation, and they definitely felt good on our feet!” —KS2018
Get a set of three pairs from Amazon for $12.93.
Digital Products 16. A bottle of sulfate-free biotin shampoo that thousands of reviewers swear by for helping restore their hair and promote healthy hair growth over time. It also includes nourishing ingredients like rosemary oil, zinc, and coconut oil to help moisturize locks and give them a fuller, more volumized look.
Read more about how biotin shampoo could help with the fullness of hair at Cleveland Clinic.
Maple Holistics is a small business that specializes in beauty products with all-natural ingredients. Check out a TikTok of the biotin shampoo in action.
Promising review: “I love this shampoo! I had gastric sleeve surgery, and my hair was very, very thin. I started taking biotin and switched to biotin shampoo, as recommended by my doctor. It doesn’t make your hair grow by washing it, but it makes your hair and roots stronger. And it worked. After using the whole bottle, my hair was stronger. I had a lot of new growth that was sticking around (the previous new growth fell out early on), and my hair was getting thicker. Eight months later, my hair is back to normal. It’s longer and thicker than ever.” —Diane J. Huff
Get it from Amazon for $12.95.
Digital Products 17. L’Oréal 8 Second Wonder Water Lamellar, which, true to its name, quite literally works its magic in *eight seconds* — you apply it to wet hair after a shampoo, massage it, rinse it out, and boom! This stuff targets damaged hair of all types to give you silkier, shinier locks for all the main character hair moments you *deserve*.
Promising review: “Yes, I actually saw this product reviewed on TikTok and had to try it. It is amazing stuff OMGOSH!!! I have already purchased my second bottle. I have a lot of hair, and it gets tangled easily. This stuff made it soft and manageable after the first use.” —Jennifer Borchers
Get it from Amazon for $5.
Digital Products 18. A set of affordable lavender shower steamers so you can have a dose of ~calm~ to cap off a long day of capitalism and help your poor overworked brain getting into de-stressing mode.
Read more about aromatherapy and stress and tension at Johns Hopkins.
Promising review: “Hubby bought these for me because I work full time and just decided to go back to school full time, and he figured I’d be a little stressed, haha. They all smell wonderful, they work great, they’ll definitely help me calm down especially during exam time at school or budget season at work.” —Tyleena Gloeker
Get a set of six from Amazon for $9.99 (available in three styles).
Digital Products 19. SkinSmart Facial Cleanser Spray reviewers compare to the pricier Tower 28 SOS Spray, designed to target bacteria that causes acne and blemishes *without* drying your skin. This is the perfect “spray and go” fix for anyone who gets busy in the fall — teens, travelers, athletes, and professionals who wear a face mask or gear swear by this for keeping their skin clear.
Check out a TikTok of the SkinSmart Facial Spray in action.
Promising review: “I have ordered this twice now. If my skin is breaking out I just spray this on after washing my face and let it air dry. It is nonirritating and nondrying. It has a light chlorine smell to me. I can use both morning and night with no irritation. After a few days of this my skin starts clearing up! I put some in a travel spray bottle and take it when I’m flying. My skin always feels dirty on planes, and I spray it on a few times on travel days to freshen my face and hopefully kill some bacteria. It sprays over makeup with no issues.” —SaraSmile11
Get it from Amazon for $17.46.
Digital Products 20. A jar of internet-beloved The Pink Stuff, which tackles so many darn things that you may never have to hire costly cleaners again. Need to paint over a stain on the wall? Get it off with The Pink Stuff. Think you need to replace that caked-over grimy pan? Put The Pink Stuff to the test. About to hire cleaners to tackle whatever the heck is going on in your tub? 1-800-The-Pink-Stuff, baby!!
A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.
Promising review: “Found this product on TikTok. I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!! Kids and teens have dirt, grime, and grease on their walls? …This will make it look like a new paint job. Baseboards need some love? A pea-sized amount of this makes them look brand-new. Need a shoe cleaner? PERFECT for sneakers. I could name a million more uses, but I can ASSURE you this is worth every penny. What’s more? You need such LITTLE of this product, it will last a VERY long time. Thank you, TikTok!!!” —Rachel in CLT
Get it from Amazon for $5.29.
Digital Products 21. L’Oréal Paris Collagen Daily Face Moisturizer so intensely hydrating, plumping, and smoothing that reviewers compare it to the $92 Charlotte Tilbury Magic Cream 👀. Not only is this super effective (and affordable!) for use overnight *and* overtime, but its nongreasy formula makes it play super well with makeup.
Promising review: “I absolutely LOVE this product. The texture is just like the CT Magic Cream. It is super rich but doesn’t make the skin feel greasy. I have extremely sensitive/acne prone skin and this doesn’t break me out at all. I have been using it for about two years now and I will never stop using it. Super inexpensive and works wonders!” —Monica S.
Get it from Amazon for $9.34 (available in two sizes, and unscented and fragranced).
Digital Products 22. An affordable cult-favorite luxury-scented candle with a scent reminiscent of Le Labo’s Santal 33, and a throw so satisfying that reviewers can’t stop gushing about it. If you’re in the market for a signature scent for your space, look no further than this jasmine, oud, and sandalwood blend.
Lulu Candles is a US-based small business that specializes in scented candles and perfumes.
Promising review: “This is such a great candle that fills the room quickly with a really nice strong smell that is soothing and relaxing. I was looking for a less expensive Le Labo Santal 33 scent candle, and this one is very, very close! It’s a bit stronger, but I love it! The shipment arrived fast, and I just love how fast it fills up the room without being lit for so long!” —Cristina Bertolotto
Get it from Amazon for $17.95+ (available in three sizes, in gift box options, in packs of two, and in a variety of scents).
Digital Products 23. Joesoef’s pharmaceutical-grade anti-acne sulfur soap that people with acne, rosacea, dermatitis, and clogged pores swear by for helping clear their skin. A lot of reviewers noted that they found this specific product after their dermatologists recommended it to them!
Joesoef Skin Care is a small business that specializes in anti-acne skincare products.
Promising review: “I recently saw a dermatologist talk about those clogged pores on and around your nose. If they are of uniform size, they aren’t blackheads. She suggested using a sulfur soap to get rid of or minimize those stubborn clogged pores. This has a slight sulfur smell, but it is not overwhelming, and it disappears when dried. It works! My pores are much smaller. After applying and drying, moisturize.” —Sandy G
Get it from Amazon for $12.99 (also available in multipacks).
Digital Products 24. A painless, mint-flavored teeth-whitening pen reviewers swear by as an alternative to pricey professional treatments and strips. This gets results from the very first use, lightening up years’ worth of stains from coffee, tea, wine, or just, you know, existing as a human with teeth.
Promising review: “I have to say, I was skeptical about this product from all the TikTok hype about it, but after trying it out, it really does work. I’ve used whitening strips before, but those usually hurt my sensitive teeth, and I hate the taste of some of the other gels on the market but this one was super easy and didn’t hurt my teeth at all and didn’t taste much different than my regular toothpaste, since I got the mint-flavored one. I used it for a few weeks before my brother’s wedding, and it worked like a charm. I noticed visible results in only a couple of days and was able to keep using it until I reached my desired shade of white. 10/10 would recommend for anyone with sensitive teeth and tastes!” —Victoria Bravo
Get a two-pack from Amazon for $14.96.
Digital Products 25. E.l.f.’s Holy Hydration! Lip Mask for anyone who wants to go TURBO on ensuring they lock in enough moisture for the perfect pout. This silky, hyaluronic acid-infused formula is designed not to stick, so it plays nice with other lip products at all times of the day.
Promising review: “If I could give this lip mask 100 stars, I would. What is there not to love about this product? It’s beyond moisturizing and quite soft as you put it on, like butter. The scent has me perplexed, not sure that’s the correct word to use. I know that scent, it reminds me of something from the ’70s or ’80s. The scent takes me back, but to where I do not know. AAAA++++, it’s a must-buy!” —Stina
Get it from Amazon for $7.
Digital Products 26. Sol De Janeiro’s brand new, fall-friendly Cheirosa ’76 body and hair mist perfect for anyone who’s obsessed with the cult-favorite sunshine scent of the original, but wants a moodier, more alluring version for the changing seasons. This features the same tones of vanilla and pistachio, but with hints of black currant, midnight jasmine, pear nectar, and freesia.
Promising review: “Love. Great packaging and amazing scent! Will purchase again and highly recommend.” —Lauren Foxworth
Get it from Amazon for $25 (available in six scents).
Digital Products 27. A pure hyaluronic acid face serum so effective at protecting your skin’s moisture barrier for plumper, more hydrated skin that reviewers are stunned at the affordable price point. As an added bonus, it’s super lightweight and nongreasy, so it’s super easy to incorporate into your skincare and makeup routines.
Promising review: “Guys I’m not lying when I say that this is the absolute best hyaluronic acid in the market. I have never felt my skin so soft. The consistency is very light but it truly hydrates, it’s like silk on your skin! The consistency is light and not oily, and it lasted will over two months. The smell is very nice too.” —Carola T.
Get it from Amazon for $9.99 (available in four sizes).
Digital Products 28. A 5-pound bucket of Crayola Air Dry Clay to let you finally follow your inner pottery dreams without all the mess and effort of taking classes. After you pull the clay out to shape it, it’ll harden on its own — no oven or any effort required! From there you can leave it as is or paint over it for a fun vibe.
Psst — a lot of reviewers use silicone or plastic molds to get specific shapes!
Promising review: “It’s honestly just a really nice material to work with! If you want to create things with clay, this is definitely a good choice! It’s definitely not for professional use, but I feel like that’s a given? I mean, it is Crayola. But all in all, great for those who want to use it for fun!” —Amazon Customer
Get it from Amazon for $10.96.
Digital Products 29. E.l.f. Power Grip Dewy Setting Spray, which sprays on super fine, but has a POWERFUL lock on makeup. Reviewers compare the strong hold and dewy effect to brands like Urban Decay and Milk. Just remember to shake shake shake it to activate it before you spray!
Promising review: “Definitely had the glowy appearance while feeling weightless! Since it was a girl’s night, I came home and went right to bed without removing my makeup. The blush, highlighter, some eye makeup, and brow filler stayed the whole time! Still have the dewy look! This stuff works SO well — will definitely be buying this instead of the Urban Decay Extra Glow, which is triple the price. You won’t be disappointed! Plus, it fits in my purse!” —Sadie
Get it from Amazon for $10.
Digital Products 30. A foaming garbage disposal cleaner you can plop into your sink, run a little water on, and let its blue magic fizz its way up to the top while clearing out all the gunk that’s collected over time all in one go instead of calling a plumber.
Promising review: “These are amazing! I was skeptical at first but I followed the directions (which are super easy) and was grossed out and satisfied at the same time to see the gunk that was removed. You put the entire packet down your disposal (I read that twice too) and magic happens in under two minutes! That is what I call powerful and successful cleaning! The scent is super clean and light with a hint of lemon. These will definitely be a cleaning staple for me.” —KPITT
Get a four-pack from Amazon for $3.67.
Digital Products 31. A TikTok-famous “Soft” perfume rollerball that honestly has no right smelling so delectable and layering so well considering it’s only five cash dollars. Reviewers are obsessed with the scent’s warm sweetness with a hint of citrusy zest, comparing it to waffle cones, lemon pound cake, and warm vanilla scones … and this $65 bottle of Pink Sugar 👀.
Promising review: “Like so many, I found this scent on TikTok. I was a bit skeptical at first but finally got around to trying it. First off, this scent smells amazing! Almost every time I’ve worn it, I receive compliments. It has a sweet smell, almost like warm cake or sugar cookies with a hint of lemon. With such an affordable price, I would definitely recommend this to anyone curious about trying it.” —Chrissy
Get it from Amazon for $4.60 (available in two styles).
Digital Products 32. A pomade hair wax stick designed to work for all hair types for some residue-free *instant* hold for slick-back ponytails or setting flyaways, cowlicks, and baby hairs into place, if that’s the ~look~ you’re going for that day. Reviewers note how easy it is to glide over hair and brush back without leaving hair looking greasy or shiny.
Promising reviews: “I saw this on YouTube and immediately wanted to try it. I have curly hair which I love but sometimes I just want to put it in a ponytail and go on with my day. This is a time saver for all those little hairs that tend to stick up or don’t want to stay in place. I’m not a fan of hairspray, and this even smells nice. I believe it’s a light coconut smell. Overall satisfied, and you don’t need to use much. I took it with me on vacation, and it saved me time in the evening from having to deal with bad hair days.” —Blanca Perez
Get it from Amazon for $7.99 (available in multipacks).
Digital Products 33. Makup’s Brow Me, a hybrid eyebrow wax and sculpt gel system to give yourself a professional-quality eyebrow job from the comfort of your own bathroom vanity. This water- and sweat-resistant formula has a hold so strong that a lot of reviewers compare it to lamination, and say it holds up better than expensive competitors.
Makup Beauty is a small business that specializes in makeup products.
Promising review: “I’m obsessed with this product. I have my brows micro bladed but I love the look of the bushy laminated brows and this product is my holy grail now. It lasts all day, and I don’t need to have my brows laminated by a professional. I recently went on vacay in Cancun which is humid and these brows didn’t move. Highly recommend!!” —Tammy J
Get it from Amazon for $9.98.
Digital Products 34. Essence’s “What the Fake!” Plumping Lip Filler to give your lips a lil’ extra ~vavoom~ — this tingly formula not only volumizes your lips, but it’s made with hyaluronic acid and vitamin E to leave them extra moisturized and hydrated.
Check out a TikTok of the plumping lip filler in action.
Promising review: “I got this as an add-on last minute because of the price. It’s small, but wow, it’s impactful. A little goes a long way, and you can feel it working instantly. There is a tingle, not quite a burn. I’d def use a bit at a time when starting, but it works great right away.” —Bt2turntup
Get it from Amazon for $4.99 (available in two tints).
Digital Products 35. A set of itty-bitty dermaplaning razors so you can skip expensive salon treatments — these will get rid of lil’ unibrow hairs that keep dodging your tweezers or work whatever face fuzzies you might want to take care of in a gentle way right at home. Reviewers also love how much smoother their makeup goes on when they make dermaplaning a part of their regular routine!
Amazon
Kitsch is an LA-based, self-financed, woman-owned small business established in 2010 that specializes in hair accessories.
Promising review: “I feel like a pro. I’ve been paying $50+ for spa dermaplane, and by buying these (which are really well made), I can do it myself much more regularly. I did use face oil beforehand to prepare my skin. Since I’ve had dermaplane done before, I knew to pull the skin taut and use short strokes. Advantage of dermaplane: peach fuzz is gone, makeup goes on smoother, and serums can penetrate better.” —seebee
Get a set of 12 from Amazon for $8.99 (available in four colors).
Digital Products 36. Hair Chemist’s Sleek Spray, a humidity-resistant styling spray to help minimize frizz in humid climates and boost shine. If you’re hooked on the $28 Color Wow Dream Coat that’s been blowing up TikTok the past few years, you might want to try out this cheaper alternative!
Promising review: “I have very wavy hair that doesn’t like humidity. It frizzes and tries to re-wave itself whenever I’ve straightened and gone out in the humidity. I tested this out on a 10 minute walk this morning with my dog in 97% humidity and there was very minimal fly aways and very minimal, almost non-existent waves. This product is super lightweight and doesn’t make my hair greasy, which I’m prone to. I’d rate this 10 stars if I could! The smell is nice, too.” —Jaime
Get it from Amazon for $12.99.
Digital Products 37. A cult-favorite, luxury-inspired Muse Bath Apothecary Linen Spray reviewers swear upside down and backwards by for refreshing everything in their homes from their couches to their pillows to their clothes. A lot of reviewers mentioned smelling it in someone else’s home first before buying their own bottles!
Amazon
Promising review: “I was first introduced to this spray when visiting friends during New Years. It smelled so good, I ordered some as soon as I got home. I spray this in my pillow (and my comforter and blankets) right before I lay down at night. I feel it really helps me to relax and fall asleep quickly. I wish they made this scent available to be used in a room diffuser, it smells that good.” —kmc6882
Get it from Amazon for $9.98 (available in seven scents and various spray forms).
Digital Products 38. A set of instant cocktail packets for anyone who craves the summer vibe of having a cocktail in hand, but doesn’t want to see the evidence littered all over their credit card statement at the end of the summer. Reviewers love these quick, delicious, super portable mixes for cocktails and mocktails at home, in the park, or even camping.
Craftmix is a small business that specializes in instant drink mixers.
These are all vegan and gluten-free — all you have to do is add booze, water, or the seltzer of your choice! Reviewers also love it as a party favor.
Promising review: “These margarita mixes are absolutely perfect for hanging out with your girlfriends. They are so refreshing when mixed with tequila and sparkling soda. There were enough drink mixes for 12 margaritas. I also dipped the glasses in rock salt. Great value for your money. I’m going to purchase more for our taco night.” —Suze
“We definitely love trying different cocktails, and I actually saw this on TikTok and decided to buy it as a stocking stuffer! I think it’s a really great product, and I think my mom will love it like I did!” —Haley
Get a pack of 12 from Amazon for $14.99 (available in nine different flavors and a variety pack).
Reviews have been edited for length and/or clarity.
“These constituents are adorable!!”
“You’re about to put this cheap “tubing” mascara and cult-fave instant coffee on repeat like they’re your new favorite song.View Entire Post ›…”
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