Tag: Briefing

This marketing briefing features the latest marketing news for DIGIDAY members and is emailed every Tuesday at 10 a.m. ET. See more series → The impact on paid search may be unclear, but marketers and agency executives say regardless of the outcome of the lawsuit, the future of search will become more fragmented and brands

by marty swant • May 6, 2024 • ivy liu At last week’s annual IAB Newfronts, major ad-funded platforms were busy announcing a range of new content, ad formats and measurement tools. While major social platforms announced new AI upgrades for users and advertisers, streaming TV startups also announced new ways to use visual AI