Google Launches Advertising Revenue Lab Malaysia To Empower Local News Publishers

These GNI programmes aim to help publishers of all sizes enhance their digital advertising capabilities and foster sustainable business models.

This programme, in particular, will focus on providing technical and product training, as well as hands-on support for optimising websites, improving audience engagement, and growing advertising revenue.

By participating in the Advertising Revenue Lab Malaysia, newsrooms will gain valuable insights and strategies to grow their digital advertising revenues, ensuring the continued delivery of high-quality news to communities across Malaysia.